Research-backed scripts for video and native ads
Ad scripts written from what your customers actually said.
Paste a product URL. Hitscript reads Reddit, forums and competitor pages, ranks who to talk to and what to say, and writes the script. Every line links to its source.
No product page yet? Describe the product instead.
- One research run and one script free
- No invented quotes, ever
- 7 languages
Paste a product URL, or describe the product.
Where the research reads
- Quora
- YouTube
- TikTok
- gutefrage.net
- Mumsnet
- RealSelf
- Trustpilot
- Amazon
Amazon and Trustpilot are excluded on purpose. Shopping reviews read like marketing because they are.
This is what the research returns.
Real posts, real people, verbatim. The marked phrases are what the extractor kept, each with a quote ID and the link.
From real runs: under-eye device (23 Aug 2026) and r/SkincareAddiction (2 Sep 2026).
[Product Request] Dark Circles Under Eyes
I know nothing about skincare. I'm a 45m and am developing dark circles under my eyes. I've tried and tried to research causes and remedies and have read everything from they aren't fixable to reduce blood flow with caffeinated lotion. I'm fairly confident that it isn't blood pooling since pressure with my fingertips doesn't create a white pressure point, plus my Dad also has the same condition.
- Q012failed solution
- Q013objection
- Q011vocabulary
“Overall I've spent 3000$ and ended up looking 5 years older.”
@geulah · realself.comDESPAIR“F3d up with wasting money on priducts that don't work.”
@LindaDawn · forum.dryeyezone.comANGER“I literally look like I've slept in a hedge for 5 years on a morning I look so conked out!”
@SlB09 · mumsnet.comDESPAIR
Three steps. Click through them.
Everything in the panel is from a real run except the script, which is written as an example.
- Product page read
- Threads found31
- Quotes extracted84
- URLs verified84/84
- Dossier written
Sixteen formats. Two tracks.
Video ends in a beat table. Native ends in long-form copy and twenty image concepts. Same dossier.
- UGC testimonial30–45s
- UGC problem / solution30–45s
- UGC before / after30–45s
- UGC tutorial30–60s
- UGC unboxing20–40s
- UGC review45–60s
- UGC greenscreen20–40s
- UGC listicle45–75s
- UGC day in the life30–60s
- Spokesperson VSL90–120s
- Founder VSL90–150s
- Motion mechanism30–60s
- Static set
- Text native15–30s
- Native advertorial1200–1400 w
Where Hitscript sits.
Against the tools that write from a product description, and against the person you would otherwise hire.
| Hitscript | Generic AI copy tool | Freelance strategist | |
|---|---|---|---|
| Reads real customer language from Reddit, forums and competitor pages | |||
| Every claim links to a verbatim quote and a source URL | |||
| Applies a named direct-response framework (awareness, sophistication, mechanism) | |||
| Five avatars and angles ranked by evidence, not by opinion | |||
| Forty scripts a month without a calendar | |||
| Quality gate on every script, hook swap in one click | |||
| Cost | From $49 / month | $19–$99 / month | $3,000–$8,000 / month |
How many scripts your account actually needs.
Roughly one in twenty creatives wins, so finding one is a volume game. Testing accounts ship about one new creative per $600 of monthly Meta spend, more when they test several creators at once. Move the slider.
Motion 2026 Creative Benchmarks · 578,750 creatives across 6,015 accounts
- Creatives / month
- 33
- Expected winners at 5%
- 1.7
- Credits / month
- 709
- Plan that covers it
- Pro
- $99/mo · 900 credits
Hit rate and volume are directional benchmarks across 6,015 accounts.
Pay for what you make.
Plans grant credits every month. Research, scripts and hook swaps each cost a fixed number of credits. Annual plans get the whole year up front. Top up any time.
Free
40 credits, once. No card.
- Lite research on one product
- Five avatars and angles, two open
- One script, all exports
Solo
Most picked400 credits every month
- Up to 5 research runs
- Up to 40 scripts
- Up to 133 hook swaps
- 3 brands, unlimited products
- 1 seat
Pro
900 credits every month
- Up to 12 research runs
- Up to 90 scripts
- Up to 300 hook swaps
- Unlimited brands and products
- 3 seats
Questions before you start
- Yes. Every run searches Reddit, forums, Q&A sites and competitor pages at run time. Every quote is verified against the page it came from and its URL is checked. Nothing comes from the model's memory.
- One lite research run on one product, the strategy screen with five avatars and angles (two open, three locked), and one full script with all exports. No card.
- English and German are first-class with their own source ladders. Spanish, French, Italian, Portuguese and Dutch run through the same pipeline in their own language. When native sources are thin, English-market threads are added and labelled as such.
- You export to Markdown or Google Docs and edit where you already work. Hook swaps and per-beat regeneration cover the common changes without an editor.
- Never. A thin section says so, and a run below the yield floor bills as partial. An invented quote would destroy the only reason to use the product.
- Yes. Every script has a production button: pick up to 12 scripts, we shoot each in three hook variants and deliver 36 finished videos in 14 days, briefed from the avatar and angle you already chose.
Is the research really from the live web?
What do I get for free?
Which languages work?
Can I edit the scripts?
Do you invent quotes when the research is thin?
Can I have my scripts produced?
Want it produced? 36 videos in 14 days.
Pick up to 12 scripts. We cast, shoot and edit every one in three hook variants and deliver 36 finished videos in 14 days, ready for Ads Manager.
See how it works- 36finished videos per batch
- 12scripts, three hooks each
- 14days from sign-off to delivery